A little goes a long way, and the results speak for themselves! What customers love about it is that it’s both instant + lasting too. It’s called 30/30/30. This uplifting cream begins to replenish the skin in 30 seconds (weird, but I can totally feel it as it does! it feels good), firms and contours in 30 minutes, and strengthens in as little as 30 days. See that’s what I’m saying, it’s like it just smoothes everything out + keeps it that way.